In another life, Reg might have been an engineer, but he chose the design path instead and we’re eternally grateful for that. He combines a well-developed design sense with a methodological rigour that converts any concept into a concrete solution. Reg approaches each project like a true craftsman, honing and refining packaging and environmental design production to the essence of functional simplicity. His depth of knowledge in the manufacturing process helps suppliers overcome challenges with innovative resolutions, and his pursuit of quality drives them to excel. Outside the studio, Reg keeps it real by renovating his house, playing hockey and spending time with his son.